Redken’s new additions to the Acidic Bonding Concentrate (ABC) family have quickly become a favourite at Oscar&Co, thanks to the results we have seen with just one use of these new ranges. Now with three distinct ranges in the family, there’s an option for every hair type and concern. And we are loving this! Here’s a simple breakdown of the shampoos, conditioners, and treatments you’ll find in each.
Original ABC – For Damaged or Over-Processed Hair
The original Acidic Bonding Concentrate is the go-to for hair that needs repairing from heat styling, colouring, or chemical treatments.
Key Benefits:
Strengthens weakened bonds in the hair
Improves resilience and reduces breakage
Leaves hair smoother, softer, and easier to manage
Best For: Anyone with dry, damaged, or sensitised hair who wants to restore health and strength.
Hero Products:
Acidic Bonding Concentrate Shampoo & Conditioner
Acidic Perfecting Leave-In Treatment
- Ultra-new Acidic Bonding Concentrate 24/7 Night & Day Serum which strengthens while you sleep and conditions and controls frizz during the day.
Acidic Colour Gloss – For Colour Longevity and Shine
Designed specifically for colour-treated hair, this range helps extend vibrancy while giving locks that fresh-from-the-salon shine.
Key Benefits:
Seals in colour for longer-lasting vibrancy
Adds mirror-like shine and softness
Protects against colour fade from washing and styling
Best For: Clients who colour their hair and want to maintain gloss, depth, and a healthy finish between appointments.
Hero Products:
Acidic Colour Gloss Shampoo & Conditioner
Acidic Colour Gloss Treatment Mask
- Ultra-new Acidic Colour Gloss Naked Gloss Oil for high shine
ABC Curl Range – For Defined, Hydrated Curls
Created with curly and coily hair in mind, this range enhances definition while delivering strength and hydration.
Key Benefits:
Provides moisture without weighing curls down
Helps reduce frizz and improve curl definition
Strengthens fragile curl patterns to prevent breakage
Best For: Those with wavy, curly, or coily hair who want stronger, more defined curls with bounce and shine.
Hero Products:
Acidic Bonding Curls Shampoo & Conditioner
Acidic Bonding Curls Leave-In Treatment which provides nourishment and has the most delicious fragrance!
Final Thoughts
Each Redken ABC range is formulated with the same bond-building technology at its core but tailored to different needs—whether that’s repairing damage, preserving colour, or enhancing curls. Choosing the right one depends on your hair’s unique story, and your stylist can guide you to the perfect match.
